Meta Unveils AI Assistants Across Platforms and a Revolutionary Image Generation Tool

Samanta Blumberg
Meta Unveils AI Assistants Across Platforms and a Revolutionary Image Generation Tool

As Meta (formerly Facebook) continues to push the boundaries of technology, it announced the launch of its AI assistant, Meta AI, at the recent Meta Connect annual conference. This new AI assistant will be available across Meta's suite of apps, including WhatsApp, Instagram, and Messenger. Meta AI is designed to provide real-time information in response to text-based queries by searching the internet via Bing. The unveiling of Meta AI marks a significant development in the world of AI and tech as Meta continues to redefine the digital landscape.

At the core of Meta AI is Llama 2, Meta's custom model that powers the AI assistant. This technology enables the AI assistant to even generate images based on text prompts. It can assist users in various tasks, such as planning trips, preparing recipes, or creating shopping lists. By typing '@MetaAI /imagine' into the chat box, users can provide text prompts to instruct the AI assistant on their desired tasks. The integration of Meta AI into Meta's latest devices, the Meta Quest 3 and Ray-Ban Meta smart glasses, is another testament to Meta's dedication to infusing AI technology across its product lineup.

The company didn't stop at just one AI assistant. Meta also introduced 28 AI characters, a collection of AI avatars with distinct personalities and unique backstories. These characters, which include public figures and influencers like Dwayne Wade, Kendall Jenner, Mr. Beast, and Snoop Dogg, can be interacted with across WhatsApp, Instagram, and Messenger. These AI characters add a new layer of interaction, providing users with a wealth of options to engage and communicate in a fun and innovative manner.

The conference also saw the debut of Emu, an image generation tool that Meta refers to as an 'expressive media universe.' Emu can generate high-quality AI stickers from user's text prompts, making interactions on WhatsApp, Instagram, and Facebook Stories more colorful and engaging. Mark Zuckerberg, CEO of Meta, praised Emu for its speed and ability to produce photorealistic stickers in real-time. This personalized sticker generation feature is expected to roll out to select English-language users over the next month.

Wrapping up the conference, Meta showcased two new AI-powered image editing tools, Restyle and Backdrop, which utilize Emu's technology. Restyle creates custom filters based on user prompts, while Backdrop allows users to change their image backgrounds with custom prompts. These tools will carry markers to indicate that the image is AI-generated, and they are expected to be available soon on Instagram. This latest announcement from Meta further cements its position as a leader in the realm of AI technology, continually pushing the envelope to redefine the way we interact and communicate digitally.